[et_pb_section fb_built=”1″ _builder_version=”4.27.0″ _module_preset=”default” background_color=”#f5f6fe” use_background_color_gradient=”on” background_color_gradient_stops=”#e0e0ff 0%|#ffffff 100%” global_colors_info=”{}”][et_pb_row _builder_version=”4.26.1″ _module_preset=”default” width=”100%” max_width=”1000px” custom_margin=”||||false|false” custom_padding=”2%||||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.19.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.26.1″ _module_preset=”default” header_2_font=”|800|||||||” header_2_text_color=”#404fe6″ header_2_font_size=”19px” custom_margin=”||0px||false|false” global_colors_info=”{}”]<\/p>\n
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Scott B. Newton is the managing director at Thinking Dimensions, a management consultancy with offices in 17 countries including the Americas, EMEA, and Asia Pacific.<\/p>\n
Over the past year, he has been leading a digital transformation project with a listed multinational company which is a global leader in their business sectors across multiple markets including Europe, the Americas, and Asia Pacific.<\/p>\n
The Client had been working on their digital transformation efforts for the past few years, and while they have achieved some milestones and had some really great ideas floating around, the program wasn\u2019t moving as fast as the board and management had hoped.<\/p>\n
Thinking Dimensions was brought in to work on accelerating the company\u2019s digital transformation effort, which involved employees spanning multiple locations across the globe at a time when Covid-19 had shut down the world.<\/p>\n
They could not work in the traditional way they were used to and had to get creative.<\/p>\n<\/div>\n
[\/et_pb_text][et_pb_image _builder_version=”4.26.1″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|phone” _builder_version=”4.26.1″ _module_preset=”default” background_color=”#f5f6fe” custom_padding_tablet=”” custom_padding_phone=”20px||20px||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.26.1″ _module_preset=”default” width=”100%” max_width=”800px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.26.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.26.1″ _module_preset=”default” header_2_font_size=”50px” header_2_font_size_tablet=”50px” header_2_font_size_phone=”35px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n
[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.26.1″ _module_preset=”default” width=”100%” max_width=”800px” custom_padding_tablet=”” custom_padding_phone=”0px|20px||20px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.26.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.26.1″ _module_preset=”default” header_3_font_size=”25px” header_3_line_height=”1.2em” custom_padding_tablet=”” custom_padding_phone=”0px||0px||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n
\u201cWorking with the executive committee and management teams, we assisted the organization to accelerate their digital transformation starting with a map of Industry Shifts and their current Strategic Initiatives. Once we did that, we could clearly see that there were large discrepancies in some markets, business units and capabilities. After engaging in a strategy session with the executive committee and the Board of Directors, we started to get an idea of where the industry was moving towards, where they want to be, and how they would compete in this new area.\u201d revealed Scott.<\/span><\/p>\n The management team together with Thinking Dimensions identified 50 of the company\u2019s top managers including senior managers and people on the ground making the transformation happen. All 50 of these key transformation drivers were enrolled into a customized Building the Transformational Company digital program on the Strategy Tools platform.\u00a0<\/span><\/p>\n \u201cWe customized the case studies and learning specific to the client\u2019s activities and challenges. They all went through this program, and as a capstone, instead of having an individual project to complete, they took actual projects that the company had identified as priorities in the strategy and are working on those,\u201d he added.<\/span><\/p>\n The combination of the in-person consulting work that Thinking Dimensions, along with the customized program co-created by Scott and Strategy Tools, led to a measurable acceleration of the company performance in digital transformation.<\/span><\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.26.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.26.1″ _module_preset=”default” width=”100%” max_width=”800px” custom_padding_tablet=”” custom_padding_phone=”|20px|0px|20px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.26.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.26.1″ _module_preset=”default” header_2_font_size=”50px” custom_padding=”30px||30px||false|false” custom_padding_tablet=”30px||30px||false|false” custom_padding_phone=”0px||0px||false|false” custom_padding_last_edited=”on|phone” header_2_font_size_tablet=”50px” header_2_font_size_phone=”35px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_image src=”https:\/\/www.strategytools.io\/wp-content\/uploads\/2024\/07\/Picture161.jpg” title_text=”Picture161″ align=”center” _builder_version=”4.26.1″ _module_preset=”default” max_width=”100%” module_alignment=”center” custom_padding=”|0px||0px|false|false” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.26.1″ _module_preset=”default” header_3_font_size=”25px” custom_padding=”30px||||false|false” custom_padding_tablet=”30px||||false|false” custom_padding_phone=”0px||||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n \u201cThe Strategy Tools platform has been a key piece to this project. The old way we would\u2019ve delivered a project like this is to have a small team fly around the world and work with the company. There are several problems with that,\u201d said Scott.<\/p>\n \u201cIt becomes really expensive because there is so much travel time involved with a team of people tied up. You also miss all the cross-learning because all the teams will be in a room in Mumbai, in Guangzhou, or London, but it\u2019s not the same having the whole team together. And lastly, even if we wanted to travel, we couldn\u2019t with the Covid situation right now.\u201d he explained.<\/p>\n By co-developing a tailored version of the Building the Transformational Company program on the Strategy Tools digital learning platform, Scott and his consulting company was able to get everyone in the same \u201croom\u201d, going through the program at the same speed, working through the same case studies.<\/p>\n \u201cWe also ran live work sessions using digital whiteboards and Zoom, three per-day by timezone, and in doing so, we were able to get these teams really cross-pollinating and talking about new ideas.\u201d<\/p>\n Combining the Building the Transformational Company program with real projects from the client\u2019s company made it even more practical for the key people going through the program. They were learning a ton, but are also able to immediately apply it to their current work.<\/p>\n \u201cAt the end of the day, what made the executive committee and the board happy was seeing their digital transformation efforts speed up,\u201d said Scott.<\/p>\n<\/div>\n<\/div>\n Pairing the Building the Transformational Company program with the consulting work done by Thinking Dimensions made for a major value add to the company in terms of enterprise value and people development.<\/p>\n \u201cAfter attempting the digital transformation efforts with several different consulting agencies, including some big brand names, they are finally getting the results they expected.\u201d he added.<\/p>\n Throughout the project, Scott and his team ensured that they stayed on track with the original objectives planned out during the strategy session.<\/p>\n He also checks in frequently in live sessions with the participants running through the Building the Transformational Company program to ensure they were able to translate their learning into their actual day-to-day work.<\/p>\n \u201cSomeone told me, \u2018I finally understand why we\u2019re doing what we\u2019re doing,\u2019 and another person said \u2018after years of this strategy being unclear to me, it\u2019s now really clear what we\u2019re doing and what I need to do personally, and what my employees need to do if we\u2019re going to meet our objectives\u2019,\u201d revealed Scott.<\/p>\n \u201cThe internal stakeholders were also really happy with the program as they see a change of behavior and outcomes that they need in order to win in the new market.\u201d he added.<\/p>\n \u201cWhen I understood what the client was facing and I could map those out on one page, it became clear that we needed something different to solve it. There were many other consulting companies competing for this project, but what was really interesting to the buyer (client) was how we were going to incorporate these innovative electronic pieces together with more traditional advisory and consulting,\u201d said Scott.<\/p>\n The client needed a solution that could create a large impact, yet in a cost and time-effective way considering all the constraints today. They saw value in having a clear roadmap for the team to follow (in the Building the Transformational Company program), as well as the case studies specially designed for the company scenario.<\/p>\n \u201cWe can add a lot of value at a really cost-effective price. Those two together makes it a winner.\u201d said Scott.<\/p>\n<\/div>\n<\/div>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.24.3″ _module_preset=”default” background_enable_color=”off” max_width=”1188px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.24.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_testimonial author=”Scott B. Newton” job_title=”Managing Partner, Thinking Dimensions” portrait_url=”https:\/\/www.strategytools.io\/wp-content\/uploads\/2024\/07\/Picture147.png” quote_icon=”off” quote_icon_color=”#FFFFFF” portrait_width=”150px” portrait_height=”150px” _builder_version=”4.26.1″ _module_preset=”default” body_font=”||||||||” body_font_size=”22px” background_color=”#f5f6fe” border_style_all=”none” border_color_all_portrait=”#FFFFFF” border_style_all_portrait=”none” global_colors_info=”{}”]<\/p>\n \u201cWe\u2019re really happy that we\u2019ve managed to get our clients the results they were looking for, and happy that Strategy Tools could be a part of it. I don\u2019t think we would\u2019ve been able to deliver this program so successfully if we have not included the Strategy Tools component.\u201d<\/p>\n [\/et_pb_testimonial][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=”on|phone” _builder_version=”4.26.1″ _module_preset=”default” width=”100%” max_width=”800px” custom_padding_tablet=”” custom_padding_phone=”|20px|0px|20px|false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.26.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.26.1″ _module_preset=”default” header_2_font_size=”50px” custom_padding=”30px||30px||false|false” custom_padding_tablet=”30px||30px||false|false” custom_padding_phone=”0px||0px||false|false” custom_padding_last_edited=”on|phone” header_2_font_size_tablet=”50px” header_2_font_size_phone=”35px” header_2_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.26.1″ _module_preset=”default” header_3_font_size=”25px” custom_padding=”30px||||false|false” custom_padding_tablet=”30px||||false|false” custom_padding_phone=”0px||||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n Don\u2019t go into this looking to sell the Building the Transformational program. The big mistake I see consultants make is they think they\u2019re selling the tools. I will be very blunt and say that nobody cares about your tools. They care that they have a problem and that you\u2019re the best person in the world to solve that problem.<\/p>\n What I look for are people who have a pain point that is so strong they\u2019re willing to pay money to have it go away. That\u2019s one. Two, when I talk to them, I never talk to them about tools or platforms, I talk about situation and outcomes. And once I have the buyer agree on what is the situation, and what are the outcomes that she or he needs to see, then we can say yea, we can do that. And when they say \u201chow are we going to do that,\u201d that\u2019s when I start introducing tools, frameworks, processes. But if I lead with the frameworks tools, and processes, it\u2019s irrelevant and not in context. I have to first get the context and the problem really well-defined before starting to work on the solutions.<\/p>\n By adding in the Strategy Tools component, you\u2019re able to differentiate your consultancy by increasing the overall value of the project. For two reasons \u2013 one because the client will have better outcomes and will pay for that, and two \u2013 they see something bigger. It\u2019s not a couple of consultants coming in and working, it\u2019s a team, an electronic structure, and a platform with globally proven outcomes that you can point to.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.24.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_row column_structure=”1_3,2_3″ _builder_version=”4.26.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.26.1″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.strategytools.io\/wp-content\/uploads\/2024\/07\/Picture147.png” title_text=”Picture147″ align=”center” align_tablet=”center” align_phone=”center” align_last_edited=”on|phone” _builder_version=”4.26.1″ _module_preset=”default” max_width=”76%” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.26.1″ _module_preset=”default” custom_padding=”||||false|false” global_colors_info=”{}”][et_pb_text _builder_version=”4.26.1″ _module_preset=”default” module_alignment=”left” custom_margin=”||||false|false” custom_padding=”|||0px|false|false” custom_padding_tablet=”|||0px|false|false” custom_padding_phone=”|0px||0px|false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\nImpact<\/h2>\n
Cross-Border Learning (and Doing)<\/h3>\n
Measurable Client Outcomes<\/h3>\n
Getting Everyone On Board with the Same Vision<\/h3>\n
Giving Thinking Dimensions An Edge Against Other Consulting Companies<\/h3>\n
Three Tips for Consultants
by Scott B. Newton<\/h2>\nIt\u2019s never about the tools<\/h3>\n
Define the context and problem<\/h3>\n
Add value with Strategy Tools<\/h3>\n